How did Webflow help Plus X Innovation optimize website conversions?

Innovation Hub
Tech Incubator
Helped the marketing team migrate to Webflow, improve SEO and performance, and gain a 340% conversion lift with a site they can update on their own.
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Services
Webflow Development
CMS Setup
Platform Migration
SEO
Integrations
Performance Optimisation
Analytics
GDPR Setup
Webflow Training
Ongoing Support
Date
2023 - 2024
company Stage
Scaleup
View website
the challenge
Plus X Innovation’s marketing team was held back by a site they couldn’t update themselves. They needed a modern, premium-feeling website that was fast, SEO-optimised, accessible, and flexible enough to grow with their needs, all without relying on developers for every small change.
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the solution
Their website was migrated to Webflow, closely matching the Figma design. The new system gave their marketing team the ability to create new pages quickly, improve SEO and load times, and manage updates independently.

Their team was supported post-launch with training, enhancements, and technical advice.
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the result
After launch, Plus X Innovation saw a 340% increase in website conversions. Their team now runs the site confidently, with a structure that’s built for growth.

Webflow gave them the speed and flexibility they needed, without sacrificing design quality or performance.
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What clients are saying

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I've worked with Bjorn on several projects over the years, and it's always been a positive experience. Building a website can get complicated, especially with multiple stakeholders involved, but Bjorn brings a steady, can-do approach that really helps keep things moving. He listens closely to what clients want and offers thoughtful, practical solutions—especially when the challenges aren’t straightforward. If you need a Webflow developer, I’d definitely recommend Bjorn—I already have, more than once.”
Woman wearing black sunglasses and a brown jacket, smiling outdoors with a sunny background.
Anni Haugan
Product Designer - Appetite

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