Building a scalable digital foundation for Slip
$3M
raised in funding
A scalable Webflow platform designed to support Slip’s growth through improved performance, refined presentation, and a more flexible internal content workflow.
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the challenge
Slip needed a fast, scalable website that could support their growing brand while simplifying internal content management.
The platform needed strong SEO foundations, improved performance, and a flexible CMS structure that allowed the team to move quickly without relying on ongoing developer support.
The platform needed strong SEO foundations, improved performance, and a flexible CMS structure that allowed the team to move quickly without relying on ongoing developer support.
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the solution
The website was developed in Webflow using a modular CMS structure tailored to Slip’s evolving content and operational needs.
Performance and SEO best practices were integrated throughout the build, while subtle motion and thoughtful interactions helped create a more polished and premium digital experience.
The final platform was designed for long-term flexibility, allowing the team to scale and iterate more confidently over time.
Performance and SEO best practices were integrated throughout the build, while subtle motion and thoughtful interactions helped create a more polished and premium digital experience.
The final platform was designed for long-term flexibility, allowing the team to scale and iterate more confidently over time.
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the result
The new platform gave Slip greater autonomy over content updates and internal workflows while improving overall performance and visibility.
Following launch, the company raised $3M in funding and gained coverage in publications such as Business Insider and EU Startups, helping strengthen early credibility and momentum around the brand.
Following launch, the company raised $3M in funding and gained coverage in publications such as Business Insider and EU Startups, helping strengthen early credibility and momentum around the brand.
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What clients are saying
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I've worked with Bjorn on several projects over the years, and it's always been a positive experience. Building a website can get complicated, especially with multiple stakeholders involved, but Bjorn brings a steady, can-do approach that really helps keep things moving. He listens closely to what clients want and offers thoughtful, practical solutions—especially when the challenges aren’t straightforward. If you need a Webflow developer, I’d definitely recommend Bjorn—I already have, more than once.”

Anni Haugan
Product Designer - Appetite
