How did Webflow development boost SEO, performance, and growth for Slip?

SaaS
Fintech
Premium Webflow development that improved SEO, performance, and content management, supporting growth, $3M in funding, and press coverage.
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Services
Webflow Development
CMS Setup
SEO & AEO
Integrations
Platform Migration
GSAP & Animations
Performance Optimisation
Analytics
GDPR Setup
Webflow Training
Ongoing Support
Date
2023-2024
company Stage
Early-stage startup
View website
the challenge
Slip needed a website built in Webflow to simplify content updates and improve technical performance.

Key priorities included SEO optimization, faster load times, and creating a system that could be managed internally without developer support.
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the solution
The site was developed in Webflow using a modular, maintainable CMS tailored to their needs.

SEO best practices were implemented across structure and content types, and lightweight animations were added to bring a polished, premium feel.

The build focused on long-term scalability, enabling the team to iterate quickly and stay agile.
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the result
The new setup gave Slip full control over their content and workflows, while improving performance and visibility.

After launch, the company raised $3M in funding and was featured in publications like Business Insider and EU Startups, with the site helping establish early credibility and momentum.
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What clients are saying

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I've worked with Bjorn on several projects over the years, and it's always been a positive experience. Building a website can get complicated, especially with multiple stakeholders involved, but Bjorn brings a steady, can-do approach that really helps keep things moving. He listens closely to what clients want and offers thoughtful, practical solutions—especially when the challenges aren’t straightforward. If you need a Webflow developer, I’d definitely recommend Bjorn—I already have, more than once.”
Woman wearing black sunglasses and a brown jacket, smiling outdoors with a sunny background.
Anni Haugan
Product Designer - Appetite

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